Consumer Sustainability Survey Eden Mccallum For most consumers, sustainability has been considered a “nice to have” in the brands they buy, but it’s rarely been table stakes.that’s about to change. our research suggests we’re on. 2022 sustainability consumer research: sustainability and profitability | ibm. consumers are changing their behavior to protect the planet. here’s how businesses can support this shift—and boost the bottom line.
Sustainability Matters New Consumer Insights From Palsgaard Packaging and recyclability have surfaced as key concerns for consumers. this article is part of bain's 2024 ceo sustainability guide. explore the report. the last year has given consumers much to worry about. from wars to heightened political tensions to lingering inflation, new reasons for unease have gained mindshare around the world. The survey, which collected the perspectives of more than 20,000 consumers from across 31 countries and territories, found that almost nine in ten (85%) consumers are experiencing first hand the disruptive effects of climate change in their daily lives and are prioritising consumption that integrates sustainability focused practices. In one survey, 66% of all respondents, and 75% of millennial respondents, said they consider sustainability when making a purchase. in china, 41% of consumers say that they want eco friendly products. and as social media channels continue to burgeon, the voice of younger generations will only increase the demand for sustainability. Sustainability. l.e.k. consulting’s global consumer sustainability survey of consumer attitudes and behaviours shines a clear spotlight on the growing mainstream importance of sustainability. at the same time, the findings show that, while consumer sentiment around sustainability is clear, the degree to which consumers are willing to act or.
Consumer Sustainability Survey Eden Mccallum In one survey, 66% of all respondents, and 75% of millennial respondents, said they consider sustainability when making a purchase. in china, 41% of consumers say that they want eco friendly products. and as social media channels continue to burgeon, the voice of younger generations will only increase the demand for sustainability. Sustainability. l.e.k. consulting’s global consumer sustainability survey of consumer attitudes and behaviours shines a clear spotlight on the growing mainstream importance of sustainability. at the same time, the findings show that, while consumer sentiment around sustainability is clear, the degree to which consumers are willing to act or. In the cgs 2019 u.s. consumer sustainability survey, more than 1,000 consumers were surveyed as to their buying habits, revealing that more than two thirds of the respondents consider sustainability when making a purchase and are willing to pay more for sustainable products. gen z shoppers led the way, with 68 percent having made an eco friendly purchase in the past year. in addition to eco. 28% state unclear labelling as a main barrier to sustainable purchases. source: euromonitor international’s voice of the consumer: sustainability survey, fielded in january february 2023 (n=40,691) as consumers become more aware of the impact of their purchasing decisions, sustainability will become an increasingly important consideration.
Comments are closed.